Robert Prince Electrical Service: Southport, NC's Trusted Electricians Since 1981

Robert Prince Electrical Service, Inc. is a second-generation, family-operated electrical contracting company that has been a cornerstone of the local Southport community and greater Brunswick County for over four decades. Operating from its Southport base, this licensed and insured firm specializes in a balanced mix of residential and light commercial electrical work. Their deep operational history within the Wilmington metropolitan area and Brunswick County provides a foundational understanding of the region's unique electrical needs.

Key Electrical Services for Coastal Living

The company’s comprehensive service list addresses the distinct requirements of homes and businesses in a coastal environment. Common local applications include electrical panel upgrades and repairs, which are crucial for older homes in historic Southport districts and for supporting the increased power demands of modern appliances and air conditioning during humid Brunswick County summers. Their expertise in outdoor lighting and generator installation is particularly relevant for properties throughout Oak Island, Sunset Beach, and Carolina Shores, enhancing safety and providing backup power during the area's occasional severe thunderstorms and hurricane season.

Furthermore, their services in circuit breaker repair, outlet installation, and whole-house rewiring are frequently employed in the varied housing stock of the region, from mid-century homes in Leland’s older neighborhoods to newer constructions in communities like Saint James and Fairfield Harbour. The growing demand for electric vehicle charging station installation is also met, catering to evolving trends in the area.

Detailed Areas Served in Brunswick County

Robert Prince Electrical Service maintains a focused service territory centered on Brunswick County, with deep familiarity with its many communities.

Primary Service Zone: The company is deeply integrated in Southport neighborhoods, areas around the historic waterfront, and communities along NC-211. They are a common sight providing services in nearby municipalities including Leland (especially in areas near Highway 17), Oak Island, Boiling Spring Lakes, and Saint James.

Extended Service Area: Their reliable service extends to the towns of Shallotte, Sunset Beach, Ocean Isle Beach, Calabash, and Carolina Shores. They also serve clients in Belville, Navassa, and into parts of Columbus County like Lake Waccamaw. The team's operational knowledge includes the specific infrastructure characteristics, from the older wiring methods found in historic Southport homes to the newer standards in developing subdivisions.

Company History & Local Roots in Southport

The business’s story is woven into the fabric of the local economy. It began in 1981 as a side venture by Robert Prince while he was employed at a local Southport chemical plant. In 1997, reflecting the area's growth, the business was formally incorporated, and Robert transitioned to full-time electrical work. The next generation entered when his son, Steve, joined after serving in the Navy, ensuring continuity. In a planned succession, Steve assumed ownership and now operates the business, managing a team that includes six full-time and two part-time employees. This multi-decade presence through the community's evolution from a quiet port town to a vibrant coastal destination underscores their established role.

Leadership & Qualified Team

Under Steve Prince's ownership, the company maintains high professional standards. The team includes two North Carolina licensed electricians, one of whom holds an unlimited license, ensuring they can handle any project scope within state regulations. The leadership’s long-term residence within the Southport area provides not just technical expertise but also an inherent understanding of local permit processes with Brunswick County inspection departments and familiarity with area utility specifications.

Community-Specific Specializations

Robert Prince Electrical Service has developed specializations that directly address local conditions:

  • Solutions for mitigating moisture-related electrical issues common in the coastal climate, affecting outlets, panels, and outdoor fixtures.
  • Expertise in updating electrical systems in homes built during the 1970s-1990s construction booms in Boiling Spring Lakes and Leland to meet modern safety codes.
  • Efficient installation of whole-house and portable generators, a critical service for residents ahead of the annual Atlantic hurricane season.
  • Proficiency in navigating the specific requirements for electrical work in Southport's historic district, balancing necessary upgrades with preservation considerations.
  • Routine electrical inspections and repair services tailored for the seasonal surge of residents and vacation rentals in beach communities like Ocean Isle Beach and Sunset Beach.

Local Reputation & Reliability

The company's community standing is built on measurable longevity, having operated since 1981, which predates many current market entrants. Their pattern of repeat business and referrals within Brunswick County neighborhoods indicates a trusted reputation. A focus on customer satisfaction and adherence to North Carolina electrical code requirements ensures consistent results that meet local inspection standards. Their operational model is adapted to the region, efficiently serving a dispersed coastal and inland territory. For professional electrical service in Southport, NC, Robert Prince Electrical Service represents a known and reliable entity deeply connected to the community it serves.

Contact Information

Robert Prince Electrical Service

★★★★★ 5.0 / 5 (1)

: 4419 Willow Moss Way, Southport, NC 28461

: (910) 279-1536

: http://princeelectrical.com/

Business Services

  • Circuit breaker installation
  • Circuit breaker repair
  • Doorbell installation
  • Electric inspection
  • Electric installation or replacement
  • Electric panel installation
  • Electric panel repair
  • Electric repair
  • Wire installation
  • Wire repair
  • Electric vehicle charging station installation
  • Generator installation
  • Generator repair
  • Light fixture installation
  • Light fixture repair
  • Outdoor lighting installation
  • Outlet installation
  • Outlet repair
  • Switch installation
  • Switch repair

Business Location & Hours



Mon:7:00 AM - 3:30 PM
Tue:7:00 AM - 3:30 PM
Wed:7:00 AM - 3:30 PM
Thu:7:00 AM - 3:30 PM
Fri:7:00 AM - 3:30 PM
Sat:Closed
Sun:Closed




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